Rockin' Retro Remixes: Not Games' Journey Towards a Telegram Gaming Uprising
Anticipated Resurgence in Telegram Gaming Market: 'Notcoin' Creators Plan on Revamping Timeless Game Titles
The past year saw the rise and fall of the tap-to-earn phenomenon, kicked off by the viral success of Notcoin on Telegram. Despite hundreds of millions of players, the genre's shine waned due to underwhelming token launches and complex schemes. Now, Notcoin's founders aim to spark a new Telegram gaming resurgence with the launch of their Not Games platform.
Sasha Plotvinov, Notcoin co-founder, believes the tap-to-earn craze didn't significantly grow post-Notcoin, thanks to market oversaturation. The genre's repetitive gameplay loops, centered around tapping screens for in-game points, left players longing for airdrops that often left them disappointed.
Sasha and his brother Vladimir Plotvinov envision a future where the focus is on gameplay rather than token reward schemes. They look back at games that gained popularity solely due to their fun factor and try to recreate those mechanics in a modern format, including a crypto economy.
In Dubai at Token2049, Sasha stated that they aim to create sustainable economies, avoiding the plummet of token prices that followed many tap-to-earn launches. This new economy will leverage The Open Network (TON) to facilitate an open market for trading skins and cosmetics. The brothers aim to steer clear of "pay-to-win" mechanics, akin to the Counter-Strike skin market estimated at $4.2 billion.
Their choice of platform is clear: Telegram. According to Vladimir, the ease of use and rapid access make it an ideal choice for gaming, jumpstarting a game without needing to download it from an app store. The social virality it offers, encouraged by in-game rewards for inviting friends, leaves room for popular reinventions of classic games.
Not Games aims to reimagine classic games on the messaging app, starting with Agar.io-inspired title, Void. More games are on the horizon. The brothers were unprepared for Notcoin's viral success, understanding now that a project doesn't have to be perfect to gain popularity. Instead, they focus on launching great ideas quickly and adapting based on user feedback.
To ensure Telegram's gaming destiny, the team will keep reinventing classic video games on the platform. The game landscape will shift from tap-to-earn models towards a focus on fun, social interaction, and varied gameplay genres. Technical advancements, like Telegram Mini Apps, will further innovate the gaming experience for users.
Edited by Andrew Hayward
GG Newsletter
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Insights:
- Focus on Engaging Gameplay: Developers are moving away from tap-to-earn models and refocusing on creating more enjoyable and socially engaging gaming experiences.
- Exploring New Genres: A decline in the popularity of tap-to-earn games opens up opportunities for innovation in other genres and gameplay mechanics.
- Leveraging Social Features: The importance of social features in games and within communities is on the rise. This shift aims to create a lasting and engaging experience for gamers.
- Expansion Across Platforms and Blockchains: With challenges facing Telegram’s Web3 gaming scene, developers are exploring other messaging apps and blockchain networks to reach a broader audience.
- Emphasis on Market Sustainability: Developers are actively working to create sustainable economies to avoid the pitfalls that plummeted token prices post-launch in the past.
- The Not Games platform, a new initiative by the creators of Notcoin, aims to rejuvenate Telegram gaming with a focus on entertaining gameplay, rather than complex token reward schemes.
- In a bid to create sustainable economies, the Not Games team plans to utilize The Open Network (TON) for an open market trading skins and cosmetics, steering clear of the "pay-to-win" dynamics that plagued previous gaming projects.
- Recognizing the potential of Telegram as a gaming platform due to its simplicity, rapid access, and viral social features, Not Games plans to adapt classic games for the messaging app, starting with an Agar.io-inspired title called Void.
- Embracing the rapid pace of technological advancements, the team also plans to leverage Telegram Mini Apps for innovative gaming experiences.
- Influenced by the decline in the popularity of tap-to-earn games, developers are now turning their attention towards creating a broader spectrum of holistic gaming experiences, moving away from a singular focus on cryptocurrency and finance.
- The recent success of Notcoin has taught the developers that releasing great ideas quickly and adapting based on user feedback is key to building a dedicated community, even in projects that might not be perfect initially.
- Not Games aspires to lead the shift in the gaming landscape on Telegram, transitioning from tap-to-earn models towards a focus on engaging gameplay, social interaction, and a variety of gameplay genres.
