Broccoli Wad: From Shark Tank Fame to Disappearance
The Broccoli Wad, a unique money clip, was inspired by a mafia documentary and gained fame on Shark Tank. Despite its initial success, the product is currently unavailable.
Founder Johnny Gennaro created the Broccoli Wad using rubber bands and a steel clip to hold money together, eliminating the need for a bulky wallet. The product aimed to solve the issue of wallets filled with credit cards, business cards, receipts, and cash. Customers praised its durability, ease of use, and effectiveness in holding money.
Gennaro and TV star Vinny Pastore pitched the Broccoli Wad on Shark Tank, seeking $50,000 for 20% of the business. Initially, Barbara Corcoran pulled out but later offered $50,000 for 40% if Gennaro renamed the product 'Vinny Wad' and made Pastore its face. Gennaro agreed to the deal.
After being sold by Wise Guy Productions, the product's price increased significantly, leading to customer dissatisfaction. Despite its Shark Tank success, the Broccoli Wad's popularity was short-lived, and it is now unavailable.
The Broccoli Wad, inspired by a mafia documentary, gained traction on Shark Tank but is no longer available. Its unique design aimed to simplify money carrying, and customers appreciated its durability and functionality. The product's price increase and subsequent unavailability have left fans hoping for a comeback.
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