Cryptocurrency Company to Retain £171 Million in Bitcoin for Decade-Long Period
The Smarter Web Company, a UK-based tech firm, has been making waves in the financial world with its ambitious Bitcoin strategy. In August 2025, the company announced a significant investment of £26.3 million to purchase 295 additional Bitcoins, bringing its total holdings to 2,395 BTC.
This strategic move is a part of the company's "10-Year Plan," launched in 2023, which focuses on a long-term Bitcoin accumulation strategy as a core component of its treasury and capital structure. The average price paid for each Bitcoin was £89,000, resulting in a total cost of £4.33 million.
The company's Bitcoin treasury has delivered impressive returns, with a year-to-date yield of 55,069% and a 30-day yield of 76%. These figures underscore the success of the company's Bitcoin treasury policy in the rising Bitcoin price environment.
The Smarter Web Company's strategy involves gradual, consistent buying rather than one-off large acquisitions. This approach allows the company to capitalise on market dips, manage volatility, and maintain Bitcoin as a permanent treasury asset. The company started accepting Bitcoin payments in 2023 and began purchases in mid-2025, growing its holdings from just 2.3 BTC in April to the current total of 2,395 BTC.
The company's Bitcoin treasury now stands at approximately £197 million, with an average acquisition cost of £82,399 per Bitcoin. The company also maintains a cash reserve of about £700,000 available for further Bitcoin acquisitions, indicating ongoing flexibility in capital allocation towards increasing its Bitcoin holdings.
Chief Executive Andrew Webley has reaffirmed the company's commitment to its Bitcoin-focused treasury policy. He stated, "We are positioning ourselves as a pioneer in integrating cryptocurrency into corporate finance. Our strategy is designed to deliver long-term value to our shareholders while leading in both the technology services sector and the emerging Bitcoin-based financial landscape."
With approximately £19.5 million in net cash remaining available for further Bitcoin acquisitions, the Smarter Web Company is poised to continue its Bitcoin accumulation strategy, reinforcing its ambition to become one of the largest publicly listed firms in the UK. The company's innovative approach to Bitcoin integration in corporate finance is gaining attention from institutional investors, as evidenced by the full subscription of its Bitcoin-denominated convertible bond, "Smarter Convert," by TOBAM.
In conclusion, the Smarter Web Company's current Bitcoin strategy is a disciplined, long-term accumulation of Bitcoin as a core financial asset on its balance sheet, supported by active capital deployment and yielding strong reported returns aligned with growing institutional interest in cryptocurrency diversification.
[1] The Smarter Web Company's Press Release, August 2025. [2] The Smarter Web Company's Annual Report, 2024. [3] The Smarter Web Company's Financial Statements, Q2 2025. [4] The Smarter Web Company's Bitcoin Treasury Performance Report, YTD 2025. [5] The Smarter Web Company's Capital Allocation Strategy, 2023-2033.
The Smarter Web Company's Bitcoin strategy is a long-term accumulation of the cryptocurrency, using technology to capitalize on market dips and maintain Bitcoin as a permanent treasury asset, as demonstrated by their £26.3 million investment in August 2025. The company, with a current Bitcoin treasury of approximately £197 million, plans to continue this strategy, reinforcing its ambition to become one of the largest publicly listed firms in the UK that is integrating cryptocurrency into corporate finance.
With strong reported returns on their Bitcoin treasury, including a year-to-date yield of 55,069% and a 30-day yield of 76%, the Smarter Web Company's innovative approach to Bitcoin integration in financial investing is gaining attention from institutional investors, such as TOBAM, who have subscribed to the company's Bitcoin-denominated convertible bond, "Smarter Convert."
