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Depop Announces Permanent Appointment for CEO Role

Interim leader Peter Semple set to officially assume permanent position on Friday, having held the role temporarily since May.

Depop Changes Permanent CEO Position
Depop Changes Permanent CEO Position

Depop Announces Permanent Appointment for CEO Role

Peter Semple Appointed as CEO of Depop

Peter Semple is set to take the helm as the CEO of Depop, effective from August 1, 2025. Semple has been serving as the interim CEO of the online fashion reseller since May 2025.

Semple joined Depop in 2019, initially as the Chief Marketing Officer (CMO), then moving on to serve as the Chief Brand Officer before returning to the CMO role. Prior to Depop, he spent seven years at Google's Creative Lab, where he worked on innovation and global marketing campaigns.

At Depop, Semple has been credited with shaping the strategic vision and leading the creative team that fueled the company’s growth and cultural relevance. His leadership is seen as instrumental in advancing Depop’s mission to promote circular fashion through resale. Etsy CEO Josh Silverman praised Semple for his ability to lead and inspire teams and for his strong understanding of Depop’s cultural and resale positioning.

Depop has shown strong top-line growth, particularly in the U.S., according to Etsy's most recent report. The company's focus on sustainable circular fashion is expected to be a key driver of future growth.

Meanwhile, at Etsy, Lanny Baker has been appointed as the CFO. Rafe Colburn, previously the chief technology and product officer at Depop, has left his position to take on a similar role with Etsy. Kruti Patel Goyal, who was previously the CEO of Depop, is now the president and chief growth officer of Etsy Inc. Brad Minor has taken over the duties previously held by Raina Moskowitz, who has departed from her role as Etsy's Chief Operating and Marketing Officer.

The holiday season in 2025 is posing challenges for retailers, including price-conscious shoppers and ever-changing tariffs. However, the specific challenges faced by Depop during this period were not detailed in the provided text.

Etsy reported a net loss of $52 million, a significant change from a net income of $63 million in the year-ago period. The company's gross merchandise sales were down 6.5% in its most recent quarter. Despite these challenges, Etsy reported Q1 revenue of $651.2 million, a 0.8% increase year over year.

Sources: 1. Depop Appoints Peter Semple as CEO 2. Etsy Reports Q1 2025 Results 3. Etsy COO Raina Moskowitz Departs 4. Rafe Colburn Joins Etsy as CTO

  1. The new CEO of Depop, Peter Semple, has a strong background in technology, having spent seven years at Google's Creative Lab.
  2. Semple's role at Depop extends beyond business, as he has been instrumental in shaping the company's cultural relevance and promoting its mission of circular fashion.
  3. The AI-driven fashion resale industry, represented by Depop, is expected to be a key player in the future growth of the fashion business.
  4. Financial reports suggest potential challenges for retailers during the holiday season, affecting not only traditional retailers but also online platforms like Depop.
  5. The shifts in leadership within both Depop and Etsy, with executives moving between the two companies, indicate a close connection between the technology, fashion, and finance sectors of the business and editorial industries.

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