Energy titan in Japan remunerates top executive exclusively with Bitcoin, marking a groundbreaking occurrence in the sector.
In a groundbreaking move, Japanese energy company Remixpoint has announced that it will pay its CEO, Takashi Tashiro, his entire salary in Bitcoin, making it the first Tokyo-listed company to do so. This decision marks a significant milestone in the growing trend of corporate Bitcoin adoption in Japan and beyond.
Remixpoint, which already holds various cryptocurrencies, including Bitcoin, Ethereum, Solana, Ripple, and Dogecoin, has raised $215 million to increase its Bitcoin portfolio to 3,000 coins, making it one of Japan's Bitcoin-heavy corporates. The company calculates Tashiro's salary in yen, then buys Bitcoin at the market price and sends it to his crypto wallet, aligning the CEO’s financial interests closely with shareholders and signalling full conviction in Bitcoin's value.
This move by Remixpoint is emblematic of a broader corporate trend in Japan. Public companies in Japan, and globally, have been increasing their Bitcoin treasuries at an extraordinary pace. In Q2 2025 alone, public companies acquired more than 130,000 Bitcoins, growing their holdings by 18%. This aggressive treasury accumulation reflects a widening adoption of Bitcoin as a corporate treasury asset across different sectors, from energy to retail.
One such retailer is Mac House, a prominent Japanese retailer, which has announced plans to invest around $12 million in Bitcoin by September 2025, using dollar cost averaging strategies and market-responsive purchase volumes similar to Remixpoint’s treasury policies.
The regulatory climate in Japan is evolving to support this trend, with cryptocurrencies increasingly recognised as financial instruments and potential approval of Bitcoin ETFs on the horizon, further legitimising Bitcoin’s role in corporate finance. Remixpoint’s confident public stance and strategic treasury management may catalyse other Japanese firms to accelerate Bitcoin adoption, potentially positioning Japan as a major hub for corporate Bitcoin integration.
Japan is not alone in this trend. Companies worldwide, including Strategy (formerly known as MicroStrategy), lead the pack with over 597,000 Bitcoin worth over $64 billion. The total number of Bitcoins held by corporations now stands at 848,900, which is 4% of all Bitcoin that exists.
Even governments are jumping on the Bitcoin bandwagon. New York Mayor Eric Adams started receiving his first three paychecks in Bitcoin in 2021, and NFL player Russell Okung made history in 2020 by receiving his salary in Bitcoin, with his 237 Bitcoin worth over $16 million today.
This shareholder-oriented management strategy, where the CEO shares the same financial risks as investors, cleverly sidesteps strict securities laws that prevent Japanese executives from buying company stock. As Tashiro himself stated, his decision to receive his salary in Bitcoin is a declaration that he's in the same boat as the shareholders.
With Bitcoin trading currently above $108k and over 50 new companies adding it to their treasuries this year, the future of corporate Bitcoin adoption looks bright. Japanese companies, led by trailblazers like Remixpoint, are paving the way for a new era of financial innovation.
- Remixpoint, holding various cryptocurrencies such as Bitcoin, Ethereum, Solana, Ripple, and Dogecoin, has increased its Bitcoin portfolio to 3,000 coins after raising $215 million.
- Public companies, including Mac House, are investing significantly in Bitcoin using strategies like dollar cost averaging, mirroring Remixpoint’s treasury policies.
- The increasing adoption of Bitcoin as a corporate treasury asset is not limited to Japan, with companies like Strategy holding over 597,000 Bitcoin worth over $64 billion.
- Even governments are embracing Bitcoin, with New York Mayor Eric Adams receiving his first three paychecks in Bitcoin in 2021 and NFL player Russell Okung receiving his salary in Bitcoin in 2020.
- The regulatory climate in Japan is supportive of this trend, with cryptocurrencies recognized as financial instruments and potential approval of Bitcoin ETFs on the horizon.
- With Bitcoin trading above $108k, and over 50 new companies adding it to their treasuries this year, the future of corporate Bitcoin adoption appears promising, with Japanese companies like Remixpoint leading the way for financial innovation.
