Improved Performance Accomplished by OddsMatrix, Displaying High Revenue Figures
In the world of sports betting, OddsMatrix, a leading turnkey sportsbook platform and odds feed service by EveryMatrix, has made a significant mark during the 2024/25 football season. The company's football product has seen a surge in popularity and betting volume, particularly in the player prop betting category.
According to recent reports, revenues from player prop betting increased an impressive 84% among OddsMatrix's global client base[^1]. This growth was further pronounced during the Champions League, with shots betting accelerating 158% season-on-season and wagering on assists increasing 149%[^2].
These enhancements, which include smarter risk management, improved settlement speed, and broader event coverage, have helped OddsMatrix secure turnkey sportsbook partnerships with several operators during the 2024/25 season[^3]. The growth in player prop betting was also fueled by the integration with Kero Sports and the enhancement of OddsMatrix's in-house prop pricing models.
The OddsMatrix numbers also point to sustained momentum for the Bet Builder product, with a 127% season-on-season rise in Bet Builder turnover[^4]. Overall turnover for OddsMatrix grew by 28% season-on-season.
The company's efforts have not gone unnoticed. OddsMatrix was crowned sports betting supplier and sportsbook platform supplier of the year at the EGR B2B Awards 2025[^5]. In the last 12 months, OddsMatrix rolled out a new proprietary horse racing solution[^6].
As the 2025/26 campaign approaches, OddsMatrix has plans for more innovative product developments[^7]. The company's commitment to enhancing its football product and expanding its offerings promises an exciting future for sports betting enthusiasts.
References: [^1]: Next.io news on OddsMatrix's record performance during 2024/25 football season [^2]: iGaming AFRIKA coverage of player prop betting growth [^3]: iGaming Business report on OddsMatrix's performance [^4]: InterGame Online on product progress fueled by player props [^5]: EGR B2B Awards 2025 results [^6]: OddsMatrix's new horse racing solution announcement [^7]: OddsMatrix's plans for the 2025/26 campaign as reported by industry sources
The technology-driven enhancements at OddsMatrix, such as smarter risk management, faster settlement speed, and broader event coverage, have attracted several sports betting operators for turnkey partnerships. The surge in revenue from sports betting categories like player prop betting, Bet Builder, shots betting, and assists, has been significant, particularly during the 2024/25 football season.
