Investment of $17M Pre-Seed in Web3 Rewards Startup T-Rex by Framework, Arbitrum, and Other Parties
T-Rex, a groundbreaking new platform, is set to revolutionise the way users interact with content across popular social media and entertainment platforms such as Twitter (X), TikTok, and YouTube. The platform aims to incentivise user engagement by offering cryptocurrency rewards for viewing, sharing, or otherwise engaging with digital content[1].
The platform's key features include cross-platform engagement, cryptocurrency rewards, and Web3 integration. Users can earn crypto rewards for interacting with content on several mainstream social media sites, not limiting participation to a single platform[1]. The platform distributes digital tokens to users as a direct benefit for their content engagement, tying social activity to tangible economic incentives[1]. Built on decentralized blockchain technology, the platform utilizes Web3 principles to foster a more user-centric and crypto-native entertainment and social experience[1].
This aligns with broader industry trends where Web3 platforms seek to invert traditional social media economics by rewarding user attention and participation instead of monetizing it for centralised entities[2]. T-Rex's vision is to convert attention into equity, community into power, and participation into currency.
The platform is backed by a number of prominent investors, including Framework Ventures, Arbitrum Ventures, Portal Ventures, North Island Ventures, ArkStream Capital, Mindful Venture Capital, Hypersphere, SNZ, and Arche Fund, who collectively contributed $17 million in a pre-seed round[1].
The browser extension, scheduled for launch by the end of this summer, leverages zero-knowledge transport layer security technology to verify information between web2 and web3 platforms without compromising user privacy[1]. To activate the engagement tracking mechanism, users must click on the "popcorn" that appears in the corner of their screen when watching content[1].
T-Rex also plans to onboard over 100 content creators by the end of the year and expand its media partnerships. The more content users watch, the more points they gather, which are convertible to crypto rewards[1]. The company's co-founder, Allen Ng, stated that the company's blockchain remains invisible, allowing users to convert their online activities into rewards effortlessly[1].
[1] T-Rex's official press release. [2] Web3 Weekly, "The Future of Social Media: Web3 Platforms Rewarding User Attention and Participation".
The T-Rex platform, built on Web3 principles, aims to reward users for interacting with digital content across popular social media sites. By offering cryptocurrency wages for viewing, sharing, or engaging with content, it incentivizes user participation beyond a single platform. Its browser extension, set to launch this summer, utilizes zero-knowledge transport layer security technology to maintain user privacy while verifying information between web2 and web3 platforms. This innovative platform’s vision is to convert user participation into currency, community into power, and attention into equity.