Mimecast Designates a New Lead for Channel Management, Focusing on Managed Service Provider (MSP) Strategy
Mimecast Strengthens Partnership with Managed Service Providers (MSPs) in Response to Evolving Cybersecurity Threats
Mimecast, a leading provider of email security and cyber resilience solutions, has announced a renewed focus on Managed Service Providers (MSPs) as part of its go-to-market strategy. The new focus, under the leadership of the newly appointed Channel Chief, Michael McCollough, aims to empower MSPs with Mimecast's specialized tools and expertise to strengthen their channel ecosystem.
The strategic direction of Mimecast acknowledges the growing complexity of email and data protection cybersecurity. In response to this evolving threat landscape, Mimecast is positioning MSPs at the forefront of its strategy, recognizing their critical role as enablers for organizations seeking robust cyber resilience.
The unique service opportunity for MSPs lies in the expanded portfolio combining Mimecast’s core email security with recent acquisitions in insider threat protection (Code42) and AI-powered security for workplace collaboration tools (Aware). This creates a broad, integrated security offering that addresses the growing complexity of human risk and insider threats.
The new focus is on enabling partners to deliver comprehensive cyber protection. Mimecast is preparing a dedicated program to help MSPs better service evolving customer risks, leveraging strategic technology alliances with companies like CrowdStrike and AWS to give partners a competitive advantage.
Over half of Mimecast’s 40,000+ customers are served via MSPs, making the MSP channel a global priority for Mimecast’s growth and innovation. The new strategy solidifies MSPs' role as indispensable partners in their clients' defense against cyber risks, positioning them to capitalize on the increasing demand for outsourced security management.
The focus on MSPs and cyber protection is a response to the evolving threat landscape, where threats often originate or propagate via email. Mimecast's strategy involves a renewed focus on providing clients with crucial defenses against sophisticated threats like phishing, ransomware, and data breaches. The unique service opportunity for MSPs may involve seamless integration of Mimecast's advanced solutions into their offerings.
In summary, Mimecast’s evolving portfolio, including email security, insider threat protection, and AI-driven workplace security, forms the foundation of this unique service opportunity for MSPs. A new MSP-focused program is being launched to enhance their capabilities to manage human risks effectively. Partnerships with leading technology companies enable MSPs to offer integrated, advanced cybersecurity solutions.
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- In light of the growing complexity of email and data protection cybersecurity, Mimecast is focusing on Managed Service Providers (MSPs) to empower them with its specialized tools and expertise, acknowledging their critical role in enabling organizations to maintain robust cyber resilience.
- The strategic direction of Mimecast recognizes the increased demand for outsourced security management and offers MSPs a unique opportunity to capitalize on this by integrating Mimecast's advanced solutions, such as email security, insider threat protection, and AI-driven workplace security, into their own offerings.
- To further strengthen the partnership with MSPs, Mimecast is collaborating with technology powerhouses like CrowdStrike and AWS, aiming to provide MSPs with a competitive edge through strategic technology alliances and a dedicated program designed to enhance their capabilities in managing human risks effectively in the finance, business, and technology industries.
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