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New Headphones from Master & Dynamic Monitor Brain Actions, Raising Privacy and Cost Concerns

Questioning if they justify their exorbitant cost, brief battery duration, and restricted features?

New Headphones from Master & Dynamic Monitor Brain Actions, Raising Privacy and Cost Concerns

Hey there, so let's talk about these fancy MW75 Neuro headphones, shall we? These New York-Boised bad boys from Master & Dynamic are packed with brain-tracking tech, turning them into a high-tech pair of wireless headphones. They put Electroencephalography (EEG) sensors right inside those cool-looking earcups, all for the hefty price tag of $700.

The MW75 Neuro is all about helping you focus better, monitoring your brain activity with EEG sensors and a Brain-Computer Interface (BCI) while you're using their smartphone companion app, Neurable. You'll get insights into your focus hours, attention span, and even the activities you're most focused on. Plus, you can earn points daily, with 100 points being the goal, and push notifications reminding you to take breaks.

The Bad

Now, here's the deal, folks. Currently, the MW75 Neuro isn't living up to the hype. It might be cool at first, but after a couple of weeks, it feels old hat. I used it for a review, and I don't have much of a reason to keep tracking my focus anymore. Let's be real: nobody has the time to check graph data after every task. And let's face it, this thing isn't someskintatch sensor tracking you 24/7. It's a 378g hefty piece of tech on your noggin, and wearing these headphones even when you're not listening to anything gets tiring fast.

What makes it even worse is the battery life. With ANC and EEG enabled, you'll be recharging these bad boys daily, and that's a lot of work for something not that valuable. Plus, motion tracking for various activities? Not possible with such a short battery life. And the companion app? Buggy as all get-out. It struggles to connect, and on some days, it'd just refuse to recognize the Bluetooth connection altogether.

The Good

Despite its flaws, the MW75 Neuro tracks focus accurately, with its stats matched pretty well to your brain activity. The attention span metrics can shame you into focusing better, and it pushes you to focus more on most days. Plus, even if the brain features aren't of much use, you're still left with an outstanding pair of headphones. M&D's decision to include physical buttons on all their devices makes navigation a breeze, and you'll get excellent active noise cancellation and top-notch sound.

Final Thoughts

The MW75 Neuro is off to a decent start but needs more features to justify its high price. There are plans to add ChatGPT functionality, Spotify integration, and support for more brain conditions, but we've seen this trend with unfinished gadgets like the Humane AI Pin, Rabbit R1, and even the rumored iPhone 16 with Apple Intelligence. I'm all for buying a product for what it is today, not what it might be tomorrow.

While I'm excited about the potential evolution of this product, I can't currently recommend the MW75 Neuro based on its current performance. It's cool to have a focus-gamifying gadget in your hands, but it needs to do a lot more and eliminate errors if it's going to be a daily necessity. Here's hoping it lives up to its potential in the future!

  1. The MW75 Neuro, though expensive, offers an incentive for users to improve their focus, providing data on focus hours, attention span, and most focused activities.
  2. Despite the promising future plans for added features like ChatGPT functionality and Spotify integration, the current performance of the MW75 Neuro leaves much to be desired.
  3. The dynamic MW75 Neuro headphones, weighing 250g, boast accurate focus tracking and excellent active noise cancellation, but suffer from battery life issues and a buggy companion app.
  4. With the constant promise of new technology and additional features, consumers should strongly consider whether it's worth investing in a product that lacks overall performance and daily reliability.
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Dua Rashid's Capture: Gizmodo Exposé
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In image: Dua Rashid (source: Gizmodo), discovery detail

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