Seven.One Audio Expands Premium Audio Network with 10 New Targeting Personas
Seven.One Audio has strengthened its Premium Audio Network (PAN) with new alliances, introducing ten fresh targeting personas for advertisers. These include categories like Pet Owners & Animal Friends and Beauty Queens.
The enlarged network now boasts selected podcasts with host-read ad marketing, previously inaccessible through PAN. New additions encompass 'kicker meets DAZN' and 'kicker Daily' from Olympia-Verlag, as well as 'Ka Depp - Der Club Podcast' and 'Fürther Flachpass' from Nürnberger Presse. Furthermore, 'Politik mit Anne Will' and 'Feel the News' from Mit Vergnügen have joined the network.
Alexander Krawczyk, Senior Vice President of Seven.One Audio, lauded the new alliances as a significant accomplishment, asserting, 'This is a substantial coup for broadening our portfolio.' Unfilled host-read advertising slots will also be marketed through PAN.
With these new alliances, PAN now presents advertisers with ten innovative targeting personas. The integration of host-read podcast ads and new shows from prominent publishers further enhances the network's allure.