The Rapid Expansion of TikTok: A Look at its Pace
In the rapidly evolving digital landscape, one platform has stood out for its phenomenal growth — TikTok. The short-video sharing app has been growing at a pace never before seen in the social media world.
As of 2019, TikTok had almost doubled its user base to 507,552,660. This figure has been on a steady incline, with an average of 650,000 new users joining TikTok daily. In fact, TikTok gains 8 new users every second, a testament to its rapid expansion.
By 2025, TikTok's growth is predicted to reach 2,597,664,000 daily users, and in just 28 years' time (2050), the platform is predicted to have an incredible 9,067,296,000 total users. This growth is significant, considering that by 2050, the world population is expected to be about 9.7 billion.
It's worth noting that TikTok landed its billionth user in 2021, four years after its global launch. This rapid growth outpaces the world's population growth rate, which increased by just over 1% on the previous year in 2019.
TikTok's success is not limited to numbers alone. The platform provides marketing opportunities to sectors across the globe and entertains people from all walks of life and generations. It has successfully dominated itself as a cultural force within society and is cementing itself in both the present and the future at record speed.
In fact, if you took the total predicted population of the USA in 2035, you would need to multiply it by 15 to reach the predicted number of TikTok users in that year. By 2035, total TikTok users could reach 5,334,816,000.
By 2050, TikTok is predicted to have just over 90% of the entire world's predicted population. This is a remarkable feat, considering that TikTok is the first app outside of Facebook to reach 3 billion downloads.
In conclusion, while no specific projections for TikTok’s total users by 2050 can be made with certainty due to the numerous factors influencing its growth, it is clear that TikTok's growth is not slowing down anytime soon. The platform continues to captivate and engage users worldwide, solidifying its position as a global phenomenon.