Web3 browsing receives a boost with Brave's introduction of .brave domains
In a significant stride towards a more open, secure, and accessible internet, Brave Browser has unveiled a blockchain-native domain system called .brave. This innovative development signifies Brave's aspiration to become a central player in the emerging digital identity landscape.
Partnering with Unstoppable Domains, Brave Browser aims to provide users with permanent ownership of their digital identities through .brave domains. These domains are minted as non-fungible tokens (NFTs) on the Polygon blockchain, eliminating the need for renewal fees and serving as enduring digital identities.
The .brave domains reimagine traditional internet functions like domain naming through the lens of blockchain. These domains convert long, unreadable crypto wallet addresses into simple, human-friendly names, streamlining the complexity of blockchain transactions.
If successful, integration with ICANN would allow .brave domains to function within both centralized and decentralized frameworks. This bridge between Web2 and Web3 environments is crucial for the widespread adoption of decentralized digital infrastructure, a demand that is rising globally.
Brave Browser's on-chain domain system allows users to personalize their online presence through tokenized domains. Furthermore, .brave domains support hosting decentralized websites via the InterPlanetary File System (IPFS). This on-chain domain system may serve as a model for future innovation in decentralized browsing.
Privacy, ownership, and user control are at the core of the .brave domain's design. By providing users with greater control over how they represent themselves and interact online, .brave domains seek to empower individuals in the digital realm.
With over 85 million monthly active users, Brave Browser is poised to make a significant impact on the digital identity landscape. Brave Browser intends to pursue integration with ICANN to further this goal, promising widespread access to digital identity tools rooted in decentralization.
The release of the .brave domain marks a significant step forward in the evolution of the internet, towards a more secure, accessible, and user-controlled digital space.
